Opis
This book is the first one in the world which contains anatomy of the whole tourism phenomen - a basic as well as managerial. It contains cultivating touring, organization touring, rendering services and creating material base for tourism, as well as four functionally different managerial phenomena. This dissertation shows which elements of tourism reality decide about existence of all above mentioned tourism phenomena. In this book tourism reality's phenomena are seen from many sides: as processes, as defined elements of the tourism reality, as showing the essence of culture or artistry of tourism management, as well as the world of definitions showing the essence of the results in every element of tourism phenomena. The main subject of dr. Tadeusz Chudoba educational activity has been anatomy of tourism phenomena, tourism marketing and tourism management. Currently he works in College of Tourism and Foreign Languages, but also in Tourism and Recreation Institute within Warsaw Marie Curie University. Living in Sweden he was lecturer in tourism marketing. He had guest lectures in four universities in the USA; Las Vegas, Niagara Falls, East Lansing and Logan as well as in Lillehammer in Norway and in Breda in the Netherlands. The Author of this book has been working as a lecturer or researcher in Tourism Institute and in several other schools of higher education since 1967. The author would appreciate your opinion about the book. If you would like to express your remarks regarding the publication or establish scientific relations please write to dr. Tadeusz Chudoba by e-mail at krzysztof-chudoba@o2.pl Spis treściChapter 1. Introductory problems 151.1. Introduction 151.2. Determination of the objective of this work 161.3. Need for a tourism reality theory 161.4. Specificity of tourism management 171.5. Usefulness of the different management options in tourism management 181.6. Literature 201.7. Constructional assumptions 20 PART I. ANATOMY OF THE TOURISM REALITY PHENOMENA 23 Chapter 2Forming a basic formation of the tourism reality 252.1. Forming a model of tourism reality 252.1.1. Definitions of the terms ?system? and ?tourism reality? 252.1.2. Systematization of the basic tourism reality phenomena 272.1.3. Forming the terms creating the basic coupling formation 30 Chapter 3Tourism reality in the shape of two formations 373.1. Components of the tourism reality as two formations 373.2. Definitions of the tourism reality as two formations 40 Chapter 4Tourism reality as two subsystems: tourism and tourism management 454.1. Creating formations 454.2. Formulating the definitions of the above-mentioned subsystem 48 Chapter 5Tourism in the form of two subsystems 595.1. Creating subsystems: tourist movement and tourist movement service 595.2. Formulating definitions of the tourist movement and tourist movement service 62 Chapter 6Conclusive results of a reductive description of the basic tourism phenomena 696.1. Forming the four subsystems of tourism 69a) Creating formations of cultivating touring and organization touring 69b) Creating formations of direct and indirect tourism service 716.2. Formulating definitions of the four basic tourism phenomena 75a) Definitions of cultivating touring 75b) Definitions of organization touring 83c) Definitions of direct tourism service 87d) Definitions of indirect tourism service 91e) Model of tourism as four subsystems joined together 94 Chapter 7Separating subsystems directing and steering tourism 977.1. Separating the basic kinds of tourism management 977.2. Creating formations of tourism management 997.2.1. Main requirements necessary for the functioning of the social formation of tourism management 997.2.2. Character of relations which occur in tourism management between the elements of social formations 1017.2.3 Defining the means of managerial activity 1037.3. Definitions of the tourism management subsystems 103 Chapter 8Separating four subsystems of tourism managment 1098.1. Lower level tourism management 1098.2. Middle level tourism management 1148.3. Strategic management in tourism 1178.4. State-controlled tourism management 1228.5. Characteristics of the specificities and cognitive values of the previously distinguished groups of definitions 1268.5.1. Differences in the character of the formulated definitions 1268.5.2. Structure of the definitions drawings 1278.5.3. Cognitive values of the formulated definitions 1288.5.4. Institutions managing touring 1288.6. Four directions of tourism management as one system 1298.7. Direct results of this work 129 Chapter 9Tourism reality in the light of the general tourism theory 1319.1. Different degrees of the generality and minuteness when viewing the phenomena of the tourism reality 1319.2. Value of the tourism reality seen from the different degree of totality versus minuteness 1329.2.1. Tourism reality as one organizational-functional system 1329.2.2. Tourism reality as a complex of two subsystems ? tourism and tourism managem